Wednesday, 12 News had the opportunity to see one of the main attractions to the highly-anticipated Scheels store, a 16,000-gallon salt-water fish tank. Wednesday brought the release of 283 ...

At 220,000 square feet, with enough room for an indoor Ferris wheel, Scheels will cast a long shadow over Billings' retail sporting goods industry when it opens Saturday morning.

"Tulsa’s a great fit for Scheels," said Store Leader Peter Philippi. Two years in the making, the grand opening of Scheels is just nine days away, and Thursday the store gave a sneak peek to ...

Scheels announced on Friday, along with with Mayfair owner Brookfield Properties, that it will open the new location in spring 2027 following a full renovation of the space, which has sat vacant ...

Scheels, which has locations in Appleton and Eau Clare, ... Since then, the city has been working with Mayfair Mall property owner Brookfield Properties to redevelop the 15-acre site.

Scheels has created immersive in-store digital environments with LED display walls. The employee-owned sporting goods retailer, known for its mega-sized stores filled with all sorts of fun ...

Sure, Scheels is a sporting-goods store, technically. In the same way that Jesus of Nazareth was technically a carpenter, or the Grand Canyon is technically a hole. Vivian Carson knew this. On a ...

Scheels, which has locations in Appleton and Eau Clare, plans to open a larger store in 2027 in the former Boston Store location, ... the city has been working with Mayfair Mall property owner ...