US Spending on paid social network advertising is forecast to reach $1.3 billion in 2010, a 7.1% increase from the estimate of $1.2 billion for 2009––but a decline of 4 percentage points as a share of ...

Anyone interested in the broader issue of innovation should take a look at some of the other BW blogs that have different monikers, such as Blogspotting and The Tech Beat. All the boundaries are ...

Advertising and marketing jobs used to be concentrated in advertising agencies. The primary job titles were art director, copywriter, account executive and media planner/buyer. To survive these ...

But social network marketing comes with pros and cons that you need to consider before diving in. Here is a table to summarise both; The Pros. 1.It’s Affordable.

In my first year at my firm, I've learned plenty about the non-legal work that goes into being an attorney.

Search Engine Land » PPC » Paid social » International Social Networking And Marketing Around The World Chat with SearchBot Please note that your conversations will be recorded. SearchBot: I am ...

Surprise! The recession means that advertisers will likely cut back on "experimental" forms of media, like social networks.

Anthony Constantino, co-owner of Sticker Mule, has launched a social network called Stimulus that replaces traditional social network advertising with giveaways. AMSTERDAM — Anthony Constantino ...