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Eventix Announces Spotify Integration, Touts the Deal As ‘A Step Towards Bridging the Gap Between Artists and Their Audiences’
Thanks to a newly finalized integration partnership, Eventix is enabling organizers to plug event tickets on Spotify. The ...
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Marketing experts share how Spotify shapes your music listening habits with playlists
The research study, published in the journal Marketing Science, is titled, "What Drives Demand for Playlists on Spotify?" The authors of the study are Max Pachali and Hannes Datta, both of Tilburg ...
Marketing Dive11y
Spotify finally makes bigger push into mobile
s fragrance Modern Muse on Pandora?s app (see story). ?Creating a mobile app where users can stream music on their mobile devices is a strategic move for Spotify,? said Shuli Lowy, marketing director ...