New Ultra Downy April Fresh fabric softener now will provide a whole week of motion-activated freshness in just one wash, P&G said. In addition to the enhanced Ultra Downy April Fresh, Downy also ...

"By increasing fluffiness, using liquid fabric softeners can increase the flammability of these types of fabrics," according to a database entry for Ultra Downy Liquid Fabric Softener.

If you love scented fabric softener, you may have heard of Laundry Sauce. We wanted to see how it compares to Downy Infusions. The results were unexpected.

Proctor & Gamble’s once popular ultra-soft Downy brand is facing a stiff reality: millennials don’t use fabric softener.

Downy Rinse & Refresh comes in two lovely scents — Fresh Lavender and Cool Cotton — and it’s gentle on fabrics and skin. It also acts as a fabric softener, FYI.

The safest bet to keep your bed sheets safe but soft and still smelling like fresh laundry is to only occasionally wash your ...

PROCTER & Gamble’s once popular ultra-soft Downy brand is facing a stiff reality: millennials don’t use fabric softener.

Thanks to Ultra Downy's dye- and perfume-free formula, those with sensitive skin can still get the softening and fabric protection benefits of a liquid softener without the fear of irritation or ...

What are the pros? Sheets can become extra soft and comfortable. The softener adds a fresh, light scent to your sheets. We love this Downy Fabric Softener Liquid from Amazon.