Beacons are part of the latest version of the Bluetooth Special Interest Group (BT-SIG) Low Energy (BLE) specification. In simplest terms, beacons are broadcast from a piece of hardware to the ...

Through 2035, the iBeacon and Bluetooth beacon market is likely to experience explosive growth based on the accelerating requirement for location-based services (LBS), proximity marketing, and smart ...

This same technology is used in Bluetooth beacons, which colleges and universities are starting to rely on to improve campus safety efforts. Here’s how they keep people and property safe: Bluetooth ...

An 11-month old start-up recently backed by Qualcomm Ventures is developing battery free Bluetooth beacons that aim to push wider adoption of the micro-location technology in everything from ...

Bluetooth beacons are proven technology. So why isn’t anyone using them effectively? Sure, companies are using them. Google uses “beacons” — you’ll find a slew of examples of their use ...

Bluetooth beacons have only been around for a few years, but the draw is incredible. With Bluetooth beacons, your phone is location aware, even with location services are turned off. They’re ...

But the location data industry has a much more precise, and unobtrusive, tool: Bluetooth beacons. These beacons are small, inobtrusive electronic devices that are hidden throughout the grocery ...

When a shopper passes by, a beacon activates an app on the shopper’s smartphone that offers personalized coupons and promotions. Factories are experimenting, too. The newest Bluetooth-enabled ...

The FWM8BLZ02A-109069 Bluetooth 4.1 sensor beacon from Fujitsu enables on-demand reporting in remote monitoring and tracking applications. Based on Nordic Semiconductor’s Bluetooth Low Energy nRF51822 ...