Yamaha has announced its Upcyling Guitar range – a concept series of electric guitars that looks to improve and address the sustainability of instrument production – has won a prestigious ...

Pacifica Electric Guitars Having been a pioneering force in electric guitars for 35 years now, Yamaha’s Pacifica range features some of the most highly regarded guitars in the world.

Ahead of next month’s virtual NAMM show, Yamaha announces two new electric guitars in its Pacifica family, featuring new colors and premium components.. A Fire Red finish and flamed-maple veneer ...

Yamaha has now been at the forefront of acoustic guitar design for over 50 years – and it was their success in the acoustic field that spurred them to go on to develop electric guitars. The company’s ...

Line 6 has added a very special instrument to its Variax family, the Standard, which represents the first major collaborative effort since Yamaha acquired Line 6 in January 2014.

Yamaha AC5M Acoustic-Electric Guitar. A concert size guitar is bigger than a parlor guitar, but smaller than orchestra and dreadnought guitars. As a result, we don’t generally expect concert ...

Yamaha has launched a new series of solid body electric guitars inspired by café racer style motorbikes of the 1960s. Seven of the RevStar range include Yamaha's Dry Switch tone technology that ...