The brand says it has momentum, though some analysts wonder what will follow the current hype around its legacy Terrace ...

The Yeezy Boost 350 was a huge success with this model ... remaining YEEZY inventory via their CONFIRMED app and at adidas outlet stores.

Adidas has about 1.2bn euros (£1bn; $1.3bn) worth of Yeezy shoes sitting in storage. Mr Gulden said the firm had decided to sell some of the merchandise, instead of donating it, because it did ...

Adidas saw strong growth in Greater China in the third quarter, while sales in North America excluding Yeezy shoes were up thanks to improving brand image, the company said on Tuesday.