I looked at the price per sheet. And the prices were comparable to the so-called luxury toilet paper brands like Charmin, but more expensive than brands I’ve found to be the cheapest ...

Toilet paper can often divide opinion ... have now come up with their own brands to compete with the market leaders. Quilted, super soft, luxury, super saver and even ones with aloe vera ...

The budget-friendly supermarket chain is offering its own brand toilet paper in soft ... managed to spot the softer range, labelled as "luxury" toilet roll. Despite boasting a design strikingly ...

On April Fools' Day, Lauryn Bosstick, the wellness influencer behind the blog and podcast The Skinny Confidential, launched luxury ... Bosstick’s toilet paper and many other brands marketed ...

Quilted, super soft, luxury, super saver and even ones infused ... looking to shave a bit off their bill. Tesco's own-brand toilet paper matches the price point of Aldi and Lidl.