In our guide, we're taking a look at the best Lego sets for adults to buy in 2025 ... take a look at our guide to the best STEM toys, or the best science toys for kids.

Adults may be the best hope for the U.S. toy industry to stay strong even as companies face increased costs from tariffs.

STEM toys can be a great way to help kids gain a deeper understanding of science and mathematics. But they aren’t just for children: These educational learning tools are also fun for adults who ...

"I think especially for adults, toys like Jellycat are like comfort food, that allow you to have a laugh and take you back to a time where the simple joy of playing with and collecting toys was a ...

Adults bought more toys for themselves than for any other age group last quarter for the first time ever, surpassing toys for even the historically-dominant preschooler market. Consumers 18 years ...

An curved arrow pointing right. Adults are the world's fastest-growing group of toy buyers. In the US alone, they're spending over $7 billion a year on toys for themselves, like Lego, plush toys ...

Toy sales declined last year, but adult purchases rose, according to an industry research group. Adults accounted for 17.3% of US toy sales in 2023, totaling $6.7 billion, per Circana. Many grown ...