While Jaguar's recent brand refresh and Type 00 concept car got a lot of derision when they debuted, it looks like some ...

Part of the risk Jaguar is undertaking is the admittedly fun, loud color options cryptically hinted at on the site. The Type ...

Managing director Rawdon Glover claims the brand “could never have” expected the scale of response it received upon launching ...

A Top 10 list outlining the 10 most iconic car logos, including their genesis, their history, and their evolution though the ...

The font, the new logo that replaces the growler ... What I do care about is that Jaguar remains on life support. Type 00 and the cars created from it (spoiler alert, this isn't the production ...

Aside from the new logos and bold expressions of change ... and with the conversation finally coming back to the all-new car it will offer, Jaguar’s boss has spoken openly about that ...

The iconic car manufacturer recently underwent a full rebrand including a new logo, color palette, and brand strategy. Jaguar has now positioned itself as a luxury electric vehicle maker ...

Jaguar’s ambition to seduce younger, richer drivers was on full display in Paris with a presentation of its newest prototype, ...