An object’s color appears differently under different lighting and against different backgrounds − for different viewers. But that doesn’t mean colors are subjective.

A team of scientists in California say they have discovered a new color they named olo, but you can't see the "most intense teal" with the naked eye.

From sumptuous cobalt and indigo to navy and turquoise—and from fantastically patterned jackets to dresses that follow the ...

Finding a new colour is the sort of thing you might wonder about if you took ayahuasca (we imagine) but scientists say they have actually managed to do it. You won’t be able to see it just on a walk ...

Akshaya Tritiya, a day steeped in spiritual significance and believed to bring eternal prosperity, is celebrated with deep ...