SHOPPING: Looking to save up to 74 per cent on your next perfume haul? You'll find plenty of big name brands on offer in the ...

We tested dozens of the Internet's favourite Baccarat Rouge 540 dupes to find the best ones to save money, like Ariana Grande ...

When someone shows you who they are, believe them the first time.” — Maya Angelou *** If only majorities of voting West ...

More than 15 years after Alexander McQueen’s death, the fashion designer’s career is coming into sharper focus with an ...

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

Gucci's popular Bloom floral-scented perfume, featuring notes of jasmine, is now on sale and available in a limited three-piece gift set that also includes a body wash and a lotion.

Ahead, our 13 favorite gourmand scents that blend sultry sophistication with all things sweet.

Billie Eilish's eau de parfum "Eilish" is currently on sale for Amazon Prime Day.

Looking to shop discounts? Now is your time to save, with deep discounts on Greenworks, Ninja and more top brands! But don't ...

Read iDiva for the latest in Bollywood, fashion looks, beauty and lifestyle news.

With summer in full gear, now is the time for a wardrobe refresh. Your fragrance wardrobe, that is. To usher in the warmer ...

It’s no surprise that the popularity of eau de parfums, toilettes, and hair scents isn’t going away anytime soon for beauty shoppers. Actually, interest in the best perfumes for women has been ...