How to reflect brand values and appeal to your target audience - The secret to designing a logo that leaves a lasting impression ...

The Connecticut company’s long-lived logo is now getting a new look tailored for the future and the dramatic shift to digital ...

OpenAI's rebrand balances the technical and the emotional by updating its logo and centering a new typeface called OpenAI ...

OpenAI reveals a sleek rebrand featuring a refined logo, custom typeface, and cohesive design, blending human creativity with ...

Car manufacturers are known to make changes to their branding, and the supercar company McLaren is no different. Here's how its logo has evolved over the years.

They say beauty is in the eye of the beholder, but it helps if the object of your gaze is symmetrical. Studies show humans associate symmetry with attractivenes ...

When building a strong brand identity, your logo is the star of the show. It’s often the first thing customers see, recognize ...

Walmart founder Sam Walton receiving the presidential Medal of Freedom award from president George H.W. Bush in 1992. © 2024 Fortune Media IP Limited. All Rights ...

The Goldsmiths' Company has unveiled a striking new visual identity, updating its rich heritage for a fresh contemporary ...

Walmart’s latest brand and logo update has left some social media users baffled. On Jan. 13, the company announced in ... the “before and after” images of the logo and said “I can ...

Logistics, cinema and TV are all topics with movement at their core, but that's not the only reason to use motion in design.

Deadline's Baz Bamigboye writes that John Lithgow is extraordinary as he bares his soul in ‘Jimpa,’ which opened the 2025 ...