Focusing on customer advocacy can sometimes feel like herding cats rather than creating a perfect work of art, but it’s a ...

Explore how real-world brands are using AI to understand their audiences, anticipate churn and personalize at scale.

Measuring the ROI of digital marketing isn’t just about crunching numbers; it’s about uncovering what’s truly driving growth.

Sponsored content Entrepreneurs need access to the right resources, tools and support services to transform their vision into a thriving business. The most successful startups leverage a combination ...

Gut won 30 new accounts and expanded relationships with existing clients such as P&G, Kraft-Heinz, DoorDash, WhatsApp and Tinder. Additionally, the agency participated in 15 pitches in 2024, ...

JLG Industries Inc., an Oshkosh Corporation business and global manufacturer of mobile elevating work platforms (MEWPs) and telehandlers, announced the launch of its newly redesigned corporate website ...

We are investing more on acquiring and retaining large enterprise customers, while we invest in advanced product capabilities oriented to these customer cohorts ... including the acceleration of our ...

As discussions of XRP price movements continue to captivate cryptocurrency enthusiasts, this development opens new ...

The modern customer experience is all about personalization and proactivity. Whatever their age or generation, whatever ...

Sophie Maunder, executive partner at VCCP, left the agency last week, ending a tenure of more than 22 years, to launch maternity coaching company Matri.

Innovation sessions, governance oversight and a clear focus on solving practical problems helped shape internal and ...

Burgan Bank made significant headway in environmental sustainability, driven by a commitment to tackling climate change and reducing its enviro ...