he the perfect brand mascot for a breakfast cereal since he had a deeper meaning beyond being a recognisable face, reminding city dwellers that the day starts with the cockerel's call and a good ...

The mascot-driven cereal theme has been a dream project for ... “We feel you have to do that. You have to have good ingredients and a really clean ingredient panel and good nutrition,” Cogan ...

General Mills unveils Fantastic Four cereal boxes July 25, blending Marvel heroes with classic mascots. Limited collector's boxes hit Walmart and stores soon.

Rhett McLaughlin and Link Neal, hosts of the popular YouTube show Good Mythical Morning ... “when your cereal was repped by a cool cartoon mascot, and the back of the box was kinda sweet ...

But soon, the children come in and inform that silly rabbit of a certain tagline that stuck for good. 4. THE RABBIT HAS BECOME ONE OF THE MOST RECOGNIZED CEREAL MASCOTS OF ALL TIME. General Mills ...

There is good news, though ... Rice Krinkles was basically a sweeter version of Rice Krispies, but the cereal's Asian mascot, So-Hi, would never pass muster among advertising executives today.

“This collaboration unites two iconic universes together, our beloved cereal mascots like Buzz the Bee ... unleash its scale and stand for good. Its portfolio of beloved brands includes ...