A campaign by a far-left-wing organization calling for the end of the war on buses and billboards was removed following a ...

The world’s oldest advertisement dates back to the 1st century AD. Discovered in the Greek ruins of Ephesus in Turkey, is a ...

How was your week? Mine began by me asking agency execs what percentage of their 2030 media buys would be targeting AI agents ...

Some of you may have seen Paula on the 'Hardest Harvest' on RTÉ, where she visited Kenya and lived with a Maasai community ...

Social media platforms play a critical role in influencer marketing. Regulatory bodies should require platforms like Instagram, YouTube, and Twitter to auto-flag non-disclosed paid promotions and ...

God is so absent from the world of “The Great Gatsby” that the closest any character can get to him is to turn to this vague ...

Experts say celebrity-led ads are showing 2x higher aided recall in brand lift and 3x engagement rates on digital vs.

We explore how artificial intelligence is transforming brand identity by enhancing design and personalisation while raising ...

Fool’s publicity stunt involved the CEO of Artisan saying he was replacing himself with AI. But the joke has raised ...

In John Grant’s book After Image: Mind-altering marketing, he calls this a branded concept. Personally, I prefer to call it a ...

The experience and encouragement these women found as Maroons, including campus jobs, internships and alumni connections, ...