Gamers often have deeply engaged communities. They create a dynamic and high-intensity space for viewer engagement through ...

Brands are adapting fast. Across industries, businesses are moving from traditional influencer partnerships to more ...

Randi Matthews joins the Mompreneurs podcast to talk about building her boutique social media marketing agency Multi-Hypen Media.

Publicis Groupe has unveiled a two-part campaign at the Cannes Lions International Festival of Creativity today, demonstrating its growing influencer marketing capabilities. The campaign aims to show ...

Zoho's Sridhar Vembu argues that while DeepSeek has democratized AI development, the real race now is building secure, ...

LONDON (Reuters) -News of Renault Chief Executive Luca de Meo's decision to leave the French carmaker and subsequent reports ...

Bhopal: The Madhya Pradesh government has rolled out a digital literacy programme for tribal influencers to equip them with ...

Advertising's future will be on display at the Cannes Lions ad festival this year as execs tackle the rise of AI, data, and ...

Ashton Hall’s morning routine involves dunking his head in iced Saratoga Spring Water. For the company that sells the bottled ...

Queer AI influencers, then, are selling us a very specific kind of queerness. The aesthetic is there, but the depth and the ...

But what if that influencer isn’t real? I'm not talking about some clunky 3D avatar or robotic CGI face. I'm talking about AI ...

WPP Media Australia & New Zealand has appointed Shivani Maharaj as Chief Creator Officer and Toby Maclachlan as Head of Creative Strategy in newly created roles spanning Mindshare, Wavemaker, ...