Gen Z Says is a bimonthly column chronicling the latest trends in the fashion-and-beauty space through the lens of Who What ...

Selena Gomez’s beauty brand, Rare Beauty, often churns out award-winning formulas, like their viral initial launch, the Soft ...

The actress and singer celebrated the launch of Rare Beauty's Soft Pinch Matte Bouncy Blush Selena Gomez is celebrating her ...

I’m confused by blusher and can’t tell if I’m wearing too much, too little or applying it correctly. What might I be doing ...

This April, we're being showered with new beauty products. Yet there are only a few that deserve a spot on your shelf. Makeup ...

Move over pink— purple blush is taking over. From creamy formulations to pretty powders, we round up the best purple blush ...

She's the make-up artist behind Jennifer Aniston’s signature fresh-faced glow, so you'd best believe beauty editors pay ...

TEL AVIV, IL / ACCESS Newswire / April 1, 2025 / Israel-based luxury beauty distributor OG Brands Ltd. is proud to announce ...

One Cosmo editor says: “This is unlike any other body cream I have at home—and I have about 10—all thanks to the whipped, ...

A great pair of tweezers is a must for any make-up bag. In fact, as someone prettily talented at growing a moustache, I often ...

There are of course the perennials (lip liner, mascara and concealer) but the rest could do with a switch up. These are the ...