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Meta Platforms, Inc.'s AI advancements drove 21% revenue growth in Q4, enhancing ad performance and monetization, justifying a 'Strong Buy' rating with a fair value of $793 per share. Significant ...

The federal government has reversed its advertising boycott of Meta spending nearly $300,000 for campaigns on the company’s Facebook and Instagram social media platforms. The reversal comes ...

Meta has announced that it is taking steps to provide transparency around AI-generated content in advertising. The social media giant has implemented new labeling features designed to inform users ...

AI-generated nudifier apps are skirting around Meta's policies and running ads on Facebook and Instagram. Credit: Jakub Porzycki/NurPhoto via Getty Images Adult content, including AI-generated ...

However, according to TheWall Street Journal, Meta will not display Community Notes on paid ads. “Meta has told advertisers that Community Notes will apply to organic posts, not paid ads ...

Meta Platform's Threads, the app that Mark Zuckerberg launched in July 2023 to take on X, last week added ads in its mobile app in the United States and Japan as it seeks to monetize the platform used ...

A 30-second spot in this year's Super Bowl costs $7-8 million and Fox, the host of this year's telecast, sold out of ad slots in August. Ray-Ban and Meta have teamed up, releasing an ad for ...

Meta is introducing new ad tools driven by artificial intelligence (AI) to serve strong demand. The company is also investing in AI data centres to better compete in the segment. Chief executive ...

Meta stands to be one of the largest beneficiaries if TikTok is booted from US app stores on Sunday. TikTok is facing a likely ban in the United States after the Supreme Court upheld a law on ...

The ban could mean the migration of users — and billions of ad dollars — to competitors. Meta could gain up to $3.38 billion solely through freed up ad revenue, eMarketer estimated.

Ads may be coming to Threads soon — will pharma brands join in? Meta recently announced it would experiment with ads on Threads, its microblogging social media platform launched in the summer of 2023 ...