Respondents were shown the logos of 100 top global brands, then asked to name and describe the ones they found most memorable. Nike is the most memorable of the logos examined (16% of respondents ...

Volkswagen has unveiled its new corporate logo. The new one looks a lot like the old one, but the V and W are thinner, as is the trim around the circle that encompasses the two letters.

The answer seems to be that it depends on the brand, the logo, and the circumstances. An infographic (below) from DesignMantic examines how iconic brand logos have changed over the past 100 years, ...

Today, we examine some of the most famous automotive and tech brand logos to discover the story behind the symbol. Read more: ...

The Hudson's Bay Company (HBC) says a multi-million-dollar deal with Canadian Tire Corp. Ltd will give its iconic brands a ...

It's been nearly a decade since Google last tweaked its iconic 'G' logo, but a new, more vibrant version is beginning to roll ...