Respondents were shown the logos of 100 top global brands, then asked to name and describe the ones they found most memorable. Nike is the most memorable of the logos examined (16% of respondents ...

Volkswagen has unveiled its new corporate logo. The new one looks a lot like the old one, but the V and W are thinner, as is the trim around the circle that encompasses the two letters.

becoming one of the brand's most iconic logos. According to the same source, this logo symbolized the Dodge family shield and ...

The answer seems to be that it depends on the brand, the logo, and the circumstances. An infographic (below) from DesignMantic examines how iconic brand logos have changed over the past 100 years, ...

Recently we published a list of the Top 10 Coolest Automotive Logos. As its title suggests ... an award goes to another Chevrolet, the brand’s iconic Corvette! This sports car’s crossed ...

One of the most iconic logos in all of footwear is getting memorialized on a new piece of outerwear from Nike, Inc.'s Jordan ...