Colorado Buffaloes coach Deion Sanders has blended sports greatness with cultural influence—and the king of options is back at it with th ...

In recent years, the brand tried to appeal to a mass market and ended up having to heavily discount its shoes. A new CEO is changing that approach.

Nike Inc.’s stock soared 15 percent and closed at $72.04 per share on Friday, one day after president and chief executive ...

Nike’s upcoming Air Max Phenomena gets even weirder with the sneaker loafer trend. Where the 1906L at least made half a ...

The upcoming Lego x Nike Dunk Low dons a white-based upper and is paired with contrasting black outlines, a design that's been synonymous with SoCal-based artist Joshua Vides' art ...

Two brand-new models, the Air Max Phoenix and Ava Rover, are coming at the tail ends of July with an appeal toward everyday ...

Nike is raising prices for US customers to offset an expected $1 billion cost increase from tariffs. Investors are taking the ...

In honor of the 40th anniversary of Air Jordans, the Swoosh has dropped a stunning monochrome pair with never-before-seen ...

Listen below or on the go on Apple Podcasts and SpotifyThis is an abridged transcript of the podcast:Our top story so far, ...

James Whitner’s A Ma Maniére cemented itself as one of Nike’s hottest and most high-profile collaborators. Ever since linking up on a much-hyped Air Jordan 3 back in 2021, the partnership has ...

Morant and Nike Basketball released a first look of the Nike Ja 3 on April 19. This will be Morant's third signature sneaker with Nike. Some of the features include a handwritten 12, and the ...

Best Nike shoe for shorter races Nike Vaporfly 4. £240 at Nike. £240 at Nike. Read review. Best Puma racing shoe Puma Fast-R Nitro Elite 3. £260 at Puma. £260 at Puma. Read review.