Scorched by high inflation in the U.S. and major struggles in its key market of China, shares of athletic apparel industry ...

Jaylen Brown's strained relationship with Nike continues to escalate following a social media jab from the brand. Brown, who ...

Luxury brands have signed some fantastic rosters of iconic athletes who represent the ultimate brand in basketball, soccer, ...

Despite the dominance of branding strategies, there is a growing counter-culture rejecting this form of consumer manipulation.

The Reina EasyOn Shoe is perfect for when you want to slip into your sneakers and go. This sneak has a sockliner that adjusts ...

The collection includes men’s and women’s apparel pieces are rooted in Native history and exclusive colorways of the Nike Dunk lifestyle sneaker and KD17 basketball shoe.

Nike has strengthened its ties with the NBA and WNBA as basketball's popularity rises. That could be good news for the sports ...

Nike is gearing up to launch its Nike Running 2025 Ekiden collection. This collection is reportedly going to be a reference to Japan's long-distance relay runners.

Step into the new year with fresh sneakers, from the iconic footwear brand that does it all. Inside, the best Nike styles, ...

Nike is probably best known for making innovative and attractive running and lifestyle shoes like the Air Max 90, the Winflo, ...

Puma is highly dependent on wholesale, which accounts for about 75% of its sales. Wholesale sales tend to bring lower margins than sales through full-price owned channels. Puma also risks losing share ...

Kizik, the leader in hands-free footwear, proudly announces the addition of Andreas Harlow as Senior Vice President of Design. Harlow, an industry hea ...