UNC's football general manager explains how Bill Belichick plans to manage NIL payouts at the college football level with a ...

Alabama Crimson Tide star Ryan Williams encourages college football athletes to seek NIL deals that are the right fit to ...

Following UConn’s commanding 100-57 win over Villanova, head coach Geno Auriemma took the opportunity to voice his concerns ...

Travis Hunter's recent comments about Name, Image, and Likeness (NIL) deals have sparked intense discussions about financial ...

Howard's NIL deals include brands like JLab and Grippo's Chips. The good news for Howard is that the quarterback can still earn endorsement money once the signal-caller heads to the NFL.

Boise State Broncos running back Ashton Jeanty talked to Fox News Digital about the name, image and likeness era of college sports and shared advice to high school players.

Will Howard is Ohio's rising star; his passion for football began at a very young age, with the firm intention of turning pro. His leadership, game control and passing accuracy mak ...

The U.S. Department of Education warned National Collegiate Athletic Association (NCAA) schools that payments to athletes for ...

Brands and Universities are scrambling to solidify financial terms to field competitive teams while maximizing revenues.

Clemson coach Erik Bakich announced a partnership with Absolutely Ridiculous, a brand represented by Jazz Chisholm. It's an ...

The new position still has details to be figured out, said Josh Hartman, the general manager of Bison Sports Properties, ...