I went to Starbucks to try its limited-edition drinks for the upcoming "Wicked" movie: Elphaba's cold brew and Glinda's Pink Potion. One was better.

These pink-and-green collaborations cross the spectrum from apparel, accessories, footwear, beauty and costumes all the way to home decor, toys and even one-of-a-kind cars. The partnerships are ...

Like the aisles of bubblegum-pink products that appeared before "Barbie" last year, the highly anticipated premiere of "Wicked" has launched a wide range of green and pink marketing campaigns to ...

The doggy boots, which come in green and pink and in three sizes, sold out online before the work day was over. The boots were selling for $50. The human clogs, which glow in the dark, were still ...