Puma Kicks Gen AI Into Gear, Letting Fans Design Manchester City's 2026 Kit Puma chief executive (CEO) Arne Freundt said the business was facing weakening demand in the U.S. and China due to ...

"“The 24/25 Cup Kit is a tribute to Borussia Dortmund’s rich history and the moments that have shaped the Club. We aimed to ...

Marking a new chapter with Swiss brand Fourteen as its technical partner, Cameroon has lifted the lid on its fresh new home, ...

The relationship with Ferrari is central to PUMA’s identity as a brand: their Speedcat trainers, with a silhouette inspired by driving shoes and design details ... that the team kit is not ...

In a move that will likely shock many, the Premier League is getting a new match ball supplier, ending its 25-year partnership with Nike.

Each has produces a range of responses. For example, the 2024-25 home shirt – with equal width stripes and a white trim – has ...

Latest Liverpool news as the club confirm a "multi-year" agreement has been reached with Adidas to replace Nike as the club's new kit supplier ...

A leaked image of Manchester City's home kit for the ... seems to hint that a sash design is set to return to City's home jersey. Set to be sponsored by manufacturer Puma once again, the slick ...