Prada’s first scent of 2025 is a literal welcome breath of fresh air in a perfume world that’s currently drowning in heavy ...

Easter is the perfect time to surprise a loved one with a beautiful bouquet. This is due in part to the fact that it heralds ...

Known for its deep purple, almost black petals with a lilac hue and a distinctive white spot, this flower embodies resilience and natural beauty. The Black Iris is most commonly seen in the wild ...

As you’re likely well aware by now, Valentine’s Day is fast approaching (just 10 days away!). If you have yet to secure a little something special for your Valentine, don’t panic, we’re here to help.

#PerfumeTok has spoken and as the beauty world shifts towards Gen Z and Gen Alpha consumers, beauty trends have focused more on individuality and self-expression. We’re less fixated on covering ...

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Leading the slideshow was a selfie of Rodrigo alongside pals Tate McRae and Iris Apatow ... polished off with a purple flower placed behind her ear. Another photo showed Rodrigo channeling ...

If you buy something, we may earn an affiliate commission. Scroll on to see the best perfume trends of 2025 and shop our editors’ picks. Plum isn’t the only fruit getting its flowers this year.

Where the aroma of the sea mingles with pine at the place where water meets forest, trees are heavy with fruit and the grass is verdant with fragrance ... the root of the iris flower.

Got a thing for figs? Love some patchouli? (Us too). Well, these are the notes you want to look out for when hunting down your next perfume purchase. Nope, this isn’t a sneaky plug for Ancestry ...

The choosing part is where we come in. Landing on the best men’s cologne for you starts with understanding fragrance families, and identifying which ones work in any given context. Woody ...