B2C companies run hundreds of micro-tests every month to fine-tune growth. Why aren’t sales teams doing the same?

Google is reportedly preparing for another round of layoffs, potentially impacting advertising, sales, and marketing teams in ...

When it comes to stimulating sales, quotas are a tried-and-true tactic. But they don't always provide the lifts companies ...

Sales and Marketing are two of the terms that are commonly mistaken as the same thing, whereas these two are completely ...

Let’s dig into the relative performance of Upland (NASDAQ:UPLD) and its peers as we unravel the now-completed Q4 sales and ...

It’s easy to think a signed partnership is a success. Successful partnerships require alignment on goals, resource commitments and clear activation plans.

Google's Hyderabad and Bengaluru offices are likely to reasssign the engineering workforce to more “revenue-generating” ...

A unified view of the HCP will emerge from clinical to commercial Rarely are organisations able to view HCP relationships holistically – across clinical, medical, and sales – or reap the ...

In a strategic leadership move, Automobili Lamborghini has appointed Nidhi Kaistha as the new Head of Lamborghini India, ...

AI and automation revolutionize B2B lead generation, enabling precise targeting, personalized outreach, and scalable growth. Intent Amplify™ combines AI-driven strategies with automation to maximize ...

Data-driven and performance-based lead generation strategies are crucial for B2B success. Intent Amplify™ offers AI-powered, ...