The 'jingle' may feel dated, but sound is still crucial to the way consumers perceive brands. How is sonic branding evolving ...

Bessy Peralta and Jeff Coffey have owned Sweet Addie's for a year now and they want the community to help select a new logo.

Apple wants you to look good and retro for WWDC 2025 and has limited-edition hoodies, T-shirts and baby onesies with the company's original rainbow logo on it.

H&M’s new summer tote is a dupe for a popular designer bag – and it’s a fraction of the price The Straw Tote bag is available ...

IF your bank balance is getting in the way of your true style, don’t worry. You will soon be able to replicate the iconic ...

To register trademark or service mark protection for a logo, a company must demonstrate that the combination of name and design qualifies as sufficiently distinctive to avoid confusion with other ...

Business owners in the supermarket industry can draw on many ... as noted by the book "Foundations of Marketing," by William M. Pride and O. C Ferrell. The theory is similar to that of leader ...

The retailer is doubling down on bricks-and-mortar with bold new stores designed for a fresh, modern shopping experience 🏬 M&S is opening ... will feature modern designs with expanded food ...