Footwear brand The Frye Company is releasing a 20-part docuseries on Instagram and YouTube to further secure its brand image as an authentic and artisan-based manufacturer. Kevin Lu, a videographer ...
The internet is fighting over this 50-year-old boot style that’s suddenly come back in fashion—but not for the reasons you ...
The downside to these boots being so popular is that they sell out fast—and are not available in all sizes and colors. We ...
Frye Company, the famous crafter of American-made artisan boots and leather goods, has developed a brilliant product that speaks volumes about its brand identity. With more and more Americans forgoing ...
which owns The Frye Company, credits “social media buzz and organic VIP placements” for driving the trend. Onorati says the brand has seen a 35% increase in sales of Campus boots in 2024.
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