This article covers what Microsoft Clarity is and how to set up custom events to maximize its value for your website. TL;DR Microsoft Clarity is an analytics tool that provides heatmapping and ...

The transition to Google Analytics 4 (GA4) marks a significant change in how businesses track, measure, and analyze their website and app data. Search Engine Land offers in-depth insights and ...

On Monday, Adobe shared new research that deep-dives into the impact of generative AI on the digital economy. The research analyzes more than one trillion visits to US retail sites and a companion ...

Artificial intelligence (AI) has reshaped various industries, including web development. AI-powered website builders now ...

Analytics Magazine regularly features applications of analytics. The BC Library has a subscription, so you can access it through their website (search for “analytics journal”). Analytics has a wide ...

Analytics Magazine regularly features applications of analytics. The BC Library has a subscription, so you can access it through their website (search for “analytics journal”). Analytics has a wide ...