A primer is a makeup product applied to the skin before foundation to create a smooth base for makeup application. It helps ...

Primer can help you lock in your makeup look while targeting specific concerns—from color correction to achieving a smooth complexion and controlling shine. Primer is often considered to be the ...

A primer is applied after the final step of your skincare routine and just before your first base product. Much like an artist will prime their canvas before applying the paint, a primer will help ...

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