But there is a new, cutting-edge way to reach potential customers that most brands are not yet aware of: iBeacon technology. This new technology sends Bluetooth low energy alert messages to mobile ...
The idea is that if iBeacons are turned on within aisles and around merchandise initially, consumers may feel overwhelmed about the technology and immediately be turned off by it. Instead ...
Colleges are using a variety of mobile approaches, from Apple?s iBeacon technology to Xycast?s personal data receiver, to engage supporters, against a backdrop of mobile programs used at professional ...
5. What does Apple's iBeacon technology do? iBeacon lets iPhones and iPads constantly scan for nearby Bluetooth devices. When it identifies a Bluetooth device, like a beacon, it can wake up an app ...
In a new report from BI Intelligence, we explain the top applications for beacons, how they work, and how Apple - with its iBeacon implementation - is championing this new paradigm for indoor ...
But there is a new, cutting-edge way to reach potential customers that most brands are not yet aware of: iBeacon technology. This new technology sends Bluetooth low energy alert messages to mobile ...