What is iBeacon? iBeacon is Apple's implementation of Bluetooth low-energy (BLE) wireless technology to create a different way of providing location-based information and services to iPhones and ...

Apple made headlines Friday by announcing iBeacon, ... Here’s how Apple’s new iBeacon technology works. By Salvador Rodriguez . Dec. 6, 2013 2 PM PT . Share via Close extra sharing options.

When iBeacon technology burst onto the scene in 2013, retailers scrambled to understand the hype. Roughly one quarter into 2014, the industry has struggled to evolve beyond early adoption.

Macy's is adding iBeacon technology to all of its stores, an innovation that has been much buzzed-about but so far hasn't been widely used by major retailers.

While Apple’s iBeacon technology is already being adopted by both large and small retailers, we’ve started to see other use cases pop up for this new indoor positioning technology, which ...

iBeacon adoption is still in its infancy for retailers, with less than 1 percent out of the 3.6 million US retailers using the technology, Gartner analyst Mark Hung told Businessweek.

Apple iBeacon technology is bringing renewed hope to struggling retailers. However, if the technology is misused, it could do more harm than good. Using strategically placed iBeacon devices inside ...

Exact Editions, a London based digital publishing startup, has begun implementing Apple's iBeacon microlocation receivers to deliver location-based access to iOS Newsstand publications, reports ...

Apple's iBeacon technology is poised to influence the retail sector by offering a personalized shopping experience to customers, but it may also have personal benefits by interacting with apps ...

Apple’s iBeacon technology is making its way into 100 American Eagle and Aerie stores as part of Shopkick’s latest trial. iBeacon allows for the creation of simple transmitters that can ...