It’s no secret that the characterful brand mascot has become a dying breed in 2024. At this year’s Super Bowl – essentially the World Cup for ad campaigns – mascot-led commercials were almost ...

Uncover why brand mascots are being killed off, and whether their near-extinction is good for business.

16 years since the duo’s last onscreen adventure, Wallace & Gromit will be back on our TVs this Christmas. Here, we speak to its creator and director Nick Park, co-director Merlin Crossingham and ...

Analysing some of the best and most popular brand design work of this year, It’s Nice That and Frontify find common themes of nostalgia, bravery and a lot of humanity. Frontify is one of the world’s ...

A collaborative project between studio DR.ME and Oliver Wilson, son of Tony Wilson, aims to bring the largely unseen handmade posters and collected ephemera of the music legend into the public realm.

As we sign off for the year, our advice column ends with a final reflection. Katie Cadwell looks back on the last six months and shares her thoughts for 2025 in this week’s Creative Career Conundrums.

In this photo essay, the photographer put the spotlight on the performers’ personalities and asked one important question: What would your ideal strip club look like? Why can’t strip clubs be ...

Having challenged their editorial approach following a recent trip to Egypt, MacGuffin’s founding editor Kirsten Algera tell us how they’ve manifested a more engaged mentality. A long revered ...

With a colourful career as a poet-turned-artist, Glen Baxter’s offbeat work has continued to enamour and amuse. Here, we find out just how he does it. A preliminary glance at Glen Baxter’s artworks, ...

Tuma Store is the brand for people “taking care of themselves and their surroundings”. In 2022, Ilía Tuma devised the idea to start up his very own home furniture and accessories brand: Tuma. With ...

Our Mumbai correspondent meets three creatives who are celebrating the rich visual history of street type, and making projects that build on the tradition for contemporary type design.

Together With You’s latest typeface is as unpredictable as it is functional, with a playful launch video to match. In case you weren’t aware, biceps are back. Earlier this year we discovered the ...