The blooming era of consumer messaging, sparked by apps like WhatsApp, Facebook Messenger, Telegram, and even Snapchat brought about a revolution in our private communication. Businesses, though, need ...

Modern marketing professionals face unique challenges in today’s digital landscape. At our recent event, “Beyond the Venue: Event Strategies for Modern Marketers,” industry experts Dahlia El Gazzar ...

Sales in marketing. Sales and marketing. Sales versus marketing. What is the relationship between these two sides of your business? Are they opposed or do they work together? This article will help ...

When magicJack first burst onto the scene, consumers were blown away by the ability to make phone calls over the internet. Voice over Internet Protocol (VoIP) technology has been around since the mid ...

Successful sales representatives know that sales involves careful consideration if you’re to reach your goals: closing deals, increasing revenue generation, and driving business growth. And that ...

In this modern era of digital technology, everyone needs a good internet connection. One of the most used internet options is called DSL. But what is DSL? Digital Subscriber Line (DSL) is a type of ...

What is a sales job? Sales jobs are at the heart of many organizations, generate revenue, and prioritize customer needs. Whether you want to change your career or better understand different types of ...

If you work in sales or have ever worked in sales, then you will recognize this scenario only too well… You’ve nurtured a prospective customer through your sales funnel or sales pipeline. They seem ...

If you’ve ever studied marketing or sales, you’ll know that the first and biggest stage of any customer journey is awareness. Someone can’t become a potential customer if they don’t know anything ...

Voicemail was invented by the entrepreneur Gordon Matthews in the late 1970s. Since then, people have been leaving voicemails on landlines, cell phones, and communication apps for a variety of reasons ...

You already know how much excellent customer service means to your business. Your company may even be one of the 89% planning to increase investment in their customer experience (CX) technology.

Building rapport is important when it comes to establishing lasting customer connections because people like to feel like they are connecting with real people. No one wants to feel like they’re just ...