Adidas has locked in 16-year-old basketball star Kaleena Smith. The signing represents Adidas' first signing of a high school ...

With Candace Parker at the helm, adidas demonstrates its commitment to elevating women's basketball from the ground up.

Adidas has been on fire as of late with incredible promos on top sneakers all month long. But the brand just went live with ...

The color scheme of the JJJJound x Adidas Superstar is identical to one version of their controversial Samba collab, with a ...

"When I think about the future of women’s basketball, it’s clear it’s in good hands with hoopers like Kaleena," said WNBA ...

Adidas is wading more into the NIL market through a new deal with women's high school basketball star Kaleena Smith.

Kaleena Smith is just 16 years old, but she is already making history. The highly regarded basketball prospect agreed to a multiyear shoe deal with Adidas ...

The global sportswear industry has long been dominated by two companies: Nike and Adidas. Last year they accounted for 35% ...

With Black Friday in a few weeks, many fashion brands have launched early Black Friday sales. Adidas is no exception. The ...

Southern California teen Kaleena Smith became the first women's basketball student-athlete to sign an NIL deal with adidas.

adidas and UK-based brand Always Do What You Should Do are launching an exciting new shoe, Country x Always Sneakers, which ...

Smith is the first women’s basketball high school NIL athlete, joining a roster of Adidas women’s basketball players ...