Taking the extra step to prep your makeup with one of the best primers for mature skin can make a big, hydrating difference.

If you’re still searching for an easy makeup routine for Valentine’s Day or Galentine’s Day, Lady Gaga's makeup artist Sarah Tanno has the best hassle-free tips for a flawless finish.

Bridal makeup looks its best when the skin is well-prepped, healthy, and hydrated. Follow this skincare routine consistently, ...

says celebrity makeup artist Jamie Greenberg: "You have to start with clean skin or your products can pill easily." Then, apply moisturizer. Greenberg also has an eye prep protocol ("It's such an ...

"Someone with sensitive skin should look for moisturizers ... it layers beautifully under makeup. According to The National Eczema Foundation, some of the best face moisturizers for sensitive ...

You’ve probably heard this said many times, but a lot of people use a primer before putting on makeup ... our skin demands different things, so it's important to know about the best under ...

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may earn compensation through affiliate links within the story. All prices are ...

Skin care minimalism is the overarching theme this year according to several of our experts. “The ‘skinimalism’ movement appears to be evolving beyond just using fewer products — consumers ...

Lighter moisturizers — think gel creams and serums — tend to work best for oily skin types, which benefit from lightweight hydration. Moisturizers are available at just about every price point ...

Moisturizer is the cornerstone of any skin care regimen, but truthfully, there's no such thing as a single best moisturizer for ... is a great last-step product before bed, to ensure I wake ...