"With the expansion of our balloon offerings and party supplies, along with enhanced in-store events and personalized birthday party add-ons, we're making it easier than ever for families and ...

Driving the news: Michaels, the Texas-based arts and crafts retailer, announced Tuesday that it will expand balloons and party supplies and enhance "in-store experiences for birthday parties and ...

Michaels.com has also shown a 155 percent surge of searches for party supplies since the beginning ... arch and throw together the best at-home birthday party just by walking into the craft ...