The Bruins logo, which utilizes an arching font over top of a Bruin, is a slight alteration of the jerseys Boston wore during that campaign, the first in Bruins history. The jerseys, according to ...

At times in Bruins history, the logo has shown a bear, but we most associate the team to the spoked, black and gold 'B'. But the Bruins weren't always black and gold. Originally, their primary ...