And when we looked at the ads’ content, we saw something even more interesting. When a rival brand stumbled, we found ...

Adweek reports media buyers and marketers are “eager” to test the new ad features on Threads, hoping for new audiences and ...

Advertising on X (formerly Twitter) can be a slippery slide for brands. So, how can marketers successfully navigate this ...

France’s Publicis overtook rival WPP to become the world’s biggest advertising company last year after a series of acquisitions helped it grow in the US and push ahead in digital marketing, according ...

As budgets shift from linear TV to streaming, Campaign explores how some agencies are devising new tools to reduce the ...

Elon Musk’s X is adding several more companies to its lawsuit accusing firms of conspiring in an advertising “boycott” on the ...

Tech giant Meta recently announced a significant overhaul of its content moderation policy in the U.S., aiming to address the complexities and errors in its cur ...

Despite Meta's recent decision to loosen content moderation policies and ditch third-party fact-checking-which may inspire ...

We're sharing more about our approach to labeling ads on our platforms that were created or significantly edited using our ...