Jaguar Land Rover is doing a funny thing. It’s splitting out Range Rover as its own brand, and that means it needs its own ...

A new logo and pattern have been developed for the storied luxury SUV brand, but we're not so sure it was worth the effort.

What do Amazon, Baskin-Robbins and Toblerone have in common? They all have hidden messages in their logos. Here's what they ...

Jaguar Land Rover is now JLR, and that has split Jaguar, Land Rover, Range Rover, Discovery, and Defender into their own ...

Social media was supposed to usher in a golden age of branding. But things didn’t turn out that way. Marketers originally thought that Facebook, YouTube, and Twitter would let them bypass ...

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