Fox Sports is joining forces with Barstool Sports. Barstool Sports’ programming will appear on Fox Sports 1 while founder ...

Mascots play a role in firing up the crowds at college football games. That is true at Big Ten contests where fans love their ...

Rapido, a bike-taxi service, uses Instagram to connect with young audiences through funny memes, local humour, and a relatable mascot called Driver Uncle.

The usually grinning founder-turned-mascot has taken on a scowl to ensure the Yum Brands chain gets serious about winning back market share.

What if the crypto market’s next 5x banger isn’t a utility giant or AI chain, but a cat with sunglasses? In 2025, the joke’s no longer on meme coins, it’s on an ...

Glazy the Peach is far from the first character marketing teams have created to drum up interest and intrigue. Sports teams ...

Southeast Asia's top 50 brands crowned by consumers as the most trusted and valued.

Kansas City Chiefs executives recently visited London after the team added the UK to its list of countries in the NFL’s global markets program. They met with league officials and local ...

Sanrio has maintained a globally dominant presence in the realm of cute, anime-style apparel, largely thanks to its collection of adorable cartoon mascots. Female Japanese zoomers recently affirmed ...

New York state education officials might face a U.S. Justice Department investigation into potential Title VI of the Civil Rights Act violations related to a public school's chosen mascot.

McDonald's partners with famous candy giant to create brand new McFlurry flavor The treat is available starting today, June 10, and can be enjoyed through Aug. 11.