With the TikTok ban upheld, advertisers are implementing contingency plans. But they hope the app returns as Meta and Google ...

Meta stands to be one of the largest beneficiaries of a TikTok ban in the US, analysts say. Through ad dollars alone, Meta ...

Google announced that its full suite of AI tools, previously available only through the $20-per-user-per-month Gemini for ...

The EU's antitrust regulator is in the final stages of an investigation into Google's ad-tech business and sent formal charges to the tech giant in 2023, suggesting it could order Google to divest ...

The pushback comes as the emboldened leaders of US tech companies, including Google CEO Sundar Pichai, have been courting ...

How a Google Ads Agency Saves Time & Boosts ROI. Finding a good Google Ads agency doesn’t have to be hard. Look for agencies ...

Microsoft Clarity's new Google Ads integration gives marketers visibility into post-click behavior, allowing them to track user interactions.

AppLovin's strong performance, strategic partnerships, and e-commerce expansion support potential revenue growth and high PE ...

Advertisers can also choose a call to action (CTA) to include with an ad. For example, when a user views a video ad it may ...

India's space tech startup Pixxel launched three of its six hyperspectral imaging satellites aboard a SpaceX rocket from ...

Meta's valuation is less attractive relative to peers, which offer more growth opportunities and lower risks. Click here to ...

The tech giant confirmed it will not renew the lease for two of its floors in the Bakery Square development in East Liberty ...