Artificial intelligence is successfully gobbling up corners of the social media influencer market, and making very real money.

Pop artist Kesha is expanding her influence beyond music and into the tech sector with last week's announcement of her new ...

In a new survey, high school grads report their education supported 'alternative career paths' such as trades and gig work, ...

Image: Fabulate founders Ben Gunn, Nathan Powell, Toby Kennett, and Sachin Singh Nathan Powell and Ben Gunn watched as 15 professionals spent hours in a boardroom struggling to execute what should ...

Because Mattel let others take control [in marketing partnerships and in the making of the movie], it was more engaging for ...

Want to turn likes into real growth? An influencer marketing platform is your backstage pass to the creator economy.

Influencer marketing has evolved from a trendy tactic to an essential part of any brand that wants to stay relevant, grow its ...

The creator economy continues its growth in 2025, with major companies from Apple to TikTok competing for top talent in ...

Abstract: Social media are extensively used in today’s world, and facilitate quick and easy sharing of information, which makes them a good way to advertise products. Influencers of a social media ...

Struggling to think of ways to celebrate a 20th birthday or anniversary? For Staples, "that was easy." Staples is reviving ...

Influencer marketing has become a powerful tool for customer acquisition across various industries. We asked experts to share ...

“Gen Z is the most marketing-literate generation we have ever seen. They are not just audiences; they are co-authors” for ...