Professor Kobby Mensah, CEO of the Ghana Tourism Development Company (GTDC), has emphasized the importance of delivering relevant tourism experiences tailored to different segments of visitors.

Prof. Kobby Mensah: A practice-oriented academic with expertise in varied fields including political and corporate marketing, branding, communication, and tourism marketing. The political market ...

Prof. Kobby Mensah: A practice-oriented academic with expertise in varied fields, including political and corporate marketing, branding, communication and tourism marketing Enhanced conscience of the ...

Renowned academic and political marketing expert, Prof. Kobby Mensah has been appointed by the President of the Republic of Ghana as the Chief Executive Officer of the Ghana Tourism Development ...