Look around you. Chances are, there’s a BiC Cristal ballpoint pen among your odds and ends. Since 1950, it has far outsold the Rubik’s Cube and even the iPhone, and yet, it’s one of the most ...
But they’re just not for me. I wish I liked iconic, ubiquitous, everyday ballpoint pens like the Bic Cristal or the lowly Round Stic. I press pretty hard when I write even though I try not to ...
French company Bic recently launched a marketing effort, 'One Bic, One Book, Two Classics', in which it combined the Bic Cristal pen and a robot to produce a Romeo and Juliet manuscript that mimics ...
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