North Carolina high school athletes may soon be cleared to sign deals to profit off their name, image and likeness. The North ...

Six former Florida State University players are suing basketball coach Leonard Hamilton for allegedly not getting them ...

The 20-year-old quarterback has opted against declaring for the 2025 NFL Draft. He already earns a decent sum from ...

Even though million-dollar deals generate headlines, most college athletes aren’t getting rich off their NIL deal. According ...

But that won't stop Quinn Ewers' four months in Columbus from being an overarching storyline of the 2025 Cotton Bowl, which will pit No. 8-seed Ohio ...

A UConn Huskies women's basketball star shared her NIL perks with her teammates in the form of Christmas gifts.

Name, image, and likeness (NIL) deals are analogous to endorsement deals, where businesses contract with a person to promote a product or service, ...

A legend who never played a down for the Buffs passed recently just shy of his 90th birthday. A herd of long-time University ...

College football’s more professionalized era arrives in July, and historic powerhouses like Ohio State and Texas could lose ...

Since then, the NIL market has exploded. Students can ink brand deals as simple as getting free pizza in exchange for an Instagram post, or much larger, like WNBA basketball star Angel Reese ...

Colorado Buffaloes quarterback Shedeur Sanders (2) celebrates a third quarter touchdown pass against the Oklahoma State ...

Name, image and likeness” or NIL has taken the world of college athletics by storm, and McNeese is looking to empower their athletes by giving them the tools to get NIL deals.