L’Oréal reinforced its commitment to Chinese and global consumers in Hainan at the Expo, spotlighting new brands, products, beauty tech and sustainable innovations.

Coinciding with the launch of seven extraits de parfum priced at $225 each, the brand is launching into Neiman Marcus in ...

Learn how to craft a memorable business name with these expert tips, designed to drive growth, build trust, and ensure ...

The Daisy Ever So Fresh Eau de Parfum, which was launched in just 2022, has already earned a loyal fanbase for its "zingy" ...

Sigma CEO Kazuto Yamaki gives insights into the design of the Sigma BF, what it has to do with the perfume bottle, and what ...

A scent sketched in ink and softened with vanilla, YSL's Muse fragrance is the maison’s most seductive tribute yet.

When Jamba chief brand officer Nathan Louer was first learning about the brand, he sought a lot of input from cofounder Linda Olds, who still owns 11 stores in California. She told him that Jamba used ...

Whether you are a distributor, retailer, salon owner, brand builder or industry expert, here are five unmissable reasons to ...

From sweet hints of vanilla to refreshing floral notes, these new celebrity fragrances are ready to steal the spotlight on ...

These independent perfumeries are sharing the art of fragrance with their customers, enhancing the olfactory experience and ...

Ambush founders re-acquire brand. Tokyo-based fashion label Ambush's founders Yoon and Verbal have reacquired full own ...

Macrotech, led by Abhishek Lodha, is seeking damages over the alleged unauthorised use of the "Lodha" brand name. Abhinandan Lodha had exited the Lodha Group in 2015 and went on to establish the House ...