Spicy Queso follows the successful launch of Ritz Toasted Chips' Sweet Habanero flavor earlier this year, the company noted.

In the ad, Watkins advertises RITZ's new Toasted Chips flavor, while rocking a white business sweater that is both casual and professional. "RITZ Toasted Chips is bringing the flavor to March Madness.

like Spicy Queso Ritz Bitz and Sweet Habanero Toasted Chips. Unlike those flavors, this new option is available in the original, full-sized Ritz Cracker—and they're flaky, buttery, and ready to ...