When a brand signs a professional athlete as an ambassador for a lot of money they expect to get a return on that investment ...

But luckily not entirely. We’ve still got the Rolex GMT-Master. The GMT-Master, which was released in 1955 and is celebrating its 70th birthday this year, was a totally new kind of travel watch.

First Rolex GMT-Master from 1955 Rolex Speeding across the skies at several hundred miles per hour, pilots and air crews needed a system to track both local and Greenwich Mean Time, the Prime ...

It’s the first time we’ve seen this detail on any Rolex watch. Ever. Every product is carefully selected by our editors. If you buy from a link, we may earn a commission. Learn more Rolex has launched ...

The Bulova Oceanographer GMT hits all the right notes for those pining for a Rolex—and the watch dupe is now on sale for well ...

Rolex GMT-Master “SARU” ref. 16758 featuring blue SApphires and red RUbies on the bezel (photo courtesy of The Keystone) What’s new is that buyers are now getting the memo. Dealers at the ...

Rolex. Next, the GMT-Master has been released with Rolex's first Cerachrom dial – made from a green ceramic. It’s a “Destro” watch, meaning the winding crown is on the left, and is ...

Rolex designed the original GMT-Master for Pan Am airline pilots in the 1950s, simultaneously creating the template for the modern travel watch and one of the most coveted accessories of all time.

Owning a Rolex GMT II ‘Pepsi’ is going to do a few things. It’s gonna make you very happy when you look at your wrist; it'll bag a few assuring nods of approval from Rollie heads, and it'll ...

Also turning heads is the first-ever ceramic dial from Rolex, featured on a GMT-Master II in 18ct white gold with a green Cerachrom bezel. The dial and bezel are crafted from the same high-tech ...