Spotify has doubled down on its advertising expansion by launching several new features, chief among them a fresh ad exchange ...

Social media companies’ reliance on selling ads exposes them to tariff pain, at least indirectly. Shares of Meta Platforms, ...

For decades, college athletes had to not only refuse commercial opportunities but pretend they didn’t exist. Now, everyone can cash in, but no basketball player has cashed in like Duke’s Cooper Flagg.

Forecasters expected tariffs would impact advertising growth before we knew how steep these tariffs would be. Now that we ...

One of these is Alphabet (NASDAQ: GOOG) (NASDAQ: GOOGL), as it reached valuation levels rarely seen over the past few years.

Studios will begin their upfront talks with media buyers in the coming weeks — with billions of dollars at stake — right as major advertising buyers are reexamining their budgets amid global economic ...

WPP has bought InfoSum, a data clean room and collaboration startup. Terms of the deal, announced on Thursday, were not ...

The days of simply selling phone plans and devices are long gone. Today’s telecom brands need to focus on customer ...

Over the last several years, advertisements have seemingly begun creeping into nearly every crevice on Amazon. They populate ...

Advertisers are seeking flexible terms with media companies as uncertainty grows from President Donald Trump’s looming ...

Trump's social media company filed paperwork with the Securities and Exchange Commission that could allow the president's ...

Real estate agent Ebonee Johnikin says she’s seen many houses with colorful toilets in her Mississippi markets, noting that ...